Coca-Cola takes on Red Bull with Coke-branded energy drink
![Coca-Cola takes on Red Bull with Coke-branded energy drink](https://cached.imagescaler.hbpl.co.uk/resize/scaleHeight/815/cached.offlinehbpl.hbpl.co.uk/news/OMC/Coke2-20190328010503755.jpg)
Launch comes as UK sales of classic Coke plummet following introduction of sugar tax.
![](https://www.daytondailynews.com/resizer/00uYzwhKL5_O31UDw9YIzbms7w8=/814x458/cloudfront-us-east-1.images.arcpublishing.com/coxohio/B6ICBAM3MVLBK4GXH3J7X23ZOM.jpg)
Coca-Cola widened its lead versus Pepsi in cola wars last year, report says
![](https://www.beveragedaily.com/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_large/publications/food-beverage-nutrition/beveragedaily.com/article/2019/07/12/diet-coke-helps-boost-coca-cola-s-brand-value-brand-finance-rankings/9912727-1-eng-GB/Diet-Coke-helps-boost-Coca-Cola-s-brand-value-Brand-Finance-rankings.jpg)
Diet Coke helps boost Coca-Cola's brand value: Brand Finance rankings
![](https://www.thestreet.com/.image/ar_16:9%2Cc_fill%2Ccs_srgb%2Cfl_progressive%2Cq_auto:good%2Cw_1200/MTg2OTc1ODU3NzcwNzY4MjY4/baya.jpg)
Starbucks Tries a New Drink Line: Can It Take Down a Monster? - TheStreet
![](https://i.pinimg.com/originals/ed/d9/a1/edd9a1dc54dbcccbf596ee97aaeadb03.jpg)
Brand: Red Bull. Communication Objective: Red Bull is MORE than just a soft drink. Headline: Tastes Like A Coke, H…
Coca-Cola Widens Rollout of Coffee-Infused and Energy-Drink Versions of Coke - WSJ
![](https://www.simplemost.com/wp-content/uploads/2020/02/red-bull-zero-amazon.jpg)
Red Bull Just Launched A Zero-sugar Energy Drink That Tastes Like The Original
![](https://www.coca-cola.com/content/dam/onexp/us/en/brands/coca-cola-creations/v2/usa_coca-cola_prod_byte%20zero%20sugar_750x750_v1.jpg)
Limited Edition Coca-Cola Creations
![](https://beloved-brands.com/wp-content/uploads/2023/02/Red-Bull-Case-Study-Red-Bull-brand.png)
Red Bull case study - Pathway to becoming a beloved brand
What is worse, Coca-Cola or Red Bull? - Quora
![](https://food.fnr.sndimg.com/content/dam/images/food/fullset/2022/04/04/Coca-Cola-Zero-Sugar-Byte-Hero-Image_Landscape_s4x3.jpg.rend.hgtvcom.1280.1280.suffix/1649099286252.jpeg)
Where to Buy Coca-Cola's Pixel-Flavored Byte Flavor, FN Dish - Behind-the-Scenes, Food Trends, and Best Recipes : Food Network
![](https://dynamicinventory.net/wp-content/uploads/2018/10/jonny-caspari-688763-unsplash.jpg)
The Coca Cola Supply Chain & Manufacturing Process Explained
![](https://upload.wikimedia.org/wikipedia/commons/thumb/6/68/Red_Bull_Cola_250ml_Dose.jpg/220px-Red_Bull_Cola_250ml_Dose.jpg)
Red Bull Simply Cola - Wikipedia
![](https://www.tastingtable.com/img/gallery/the-caffeine-content-of-20-popular-sodas-ranked-lowest-to-highest/l-intro-1690478959.jpg)
The Caffeine Content Of 20 Popular Sodas, Ranked Lowest To Highest
Coke to Discontinue Coca-Cola Energy in U.S. - WSJ
Coca-Cola Widens Rollout of Coffee-Infused and Energy-Drink Versions of Coke - WSJ