How Subarus Came to Be Seen as Cars for Lesbians - The Atlantic

The reputation isn’t just a stereotype—it’s the result of a calculated, highly progressive ad campaign launched 20 years ago.

The Subaru Should Have Been a Sign

Why is there a stereotype that Subaru is a lesbian car, and why are Subaru's so popular among lesbians? - Quora

A Love Letter to My Subaru. It was, and still is, the nicest car…, by dori mondon

Some old “subtle” Subaru ads aimed towards lesbians. Enjoy ☺️ : r/actuallesbians

Here are Six Reasons Why Subaru's Marketing Strategy is a Little Bit of Science and Art

How Subaru Paved the Way for Automotive LGBT Marketing – Major Online Business and Marketing

How an Ad Campaign Made Lesbians Fall in Love with Subaru - Priceonomics

How Subarus Came To Be Seen As Cars For Lesbians

How an Ad Campaign Made Lesbians Fall in Love with Subaru - Priceonomics

Snazzy sedans and comfort rides