PepsiCo launches Sprite competitor geared toward Gen z

Robert Wolf posted on LinkedIn

PepsiCo rolls out lemon-lime Starry soda, targeting Gen Z

Gen Z Soda Campaigns : Sprite Let's Be Clear Campaign

Starry (drink) - Wikipedia

Diet' soda is disappearing from store shelves

Pepsi Launches AR Campaign Calling on China's GenZ to 'Showcase

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Pepsi plans to celebrate fizz in the homes of APAC's gen Z

Pepsi's new Gen Z soda Starry: a futile attempt at generational market

Vista Partners LLC Coca-Cola & Pernod Ricard To Introduce Pre

Pepsi's Rebrand Takes the Gen-Z(ero) Challenge - Bloomberg

Pepsi - Wikipedia