Bud Light sales dip after trans promotion, but boycotts often don't last : NPR
![Bud Light sales dip after trans promotion, but boycotts often don't last : NPR](https://media.npr.org/assets/img/2023/04/26/gettyimages-1147009616_slide-cc702dee78a900b725d05de5396cedc358e08dbf.jpg)
Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
Bud Light, under fire from conservatives on social media for a promotion with a trans influencer, has seen its sales slip. But studies of other boycotts showed that negative impacts didn't last long.
![](https://www.advocate.com/media-library/dylan-mulvaney-and-bud-light.jpg?id=33482695&width=980&quality=85)
Boycott Budweiser for Validating Trans Hate
![](https://datawrapper.dwcdn.net/lN6ZT/fallback.png)
Bud Light has not recovered since Dylan Mulvaney boycott
Bud Light sales plunge following boycott over trans influencer
Bud Light sales plunge following boycott over campaign with transgender influencer
![](https://media.npr.org/assets/img/2023/08/03/ap23215377325893-bd668406a205e489930ca9a633acf36ec8891cd2.jpg)
Bud Light boycott takes fizz out of brewer's earnings : NPR
![](https://www.marketplace.org/wp-content/uploads/2019/07/budbud.jpg?w=350)
Bud Light sales fall after trans influencer collaboration- Marketplace
![](https://foxsanantonio.com/resources/media2/16x9/full/1600/center/80/126b9f9a-2575-41c5-9ae9-299b40e3d5b1-largeScale_AP19010818254486.jpg)
Bud Light marketing VP who oversaw trans partnership takes leave of absence after boycott calls, report says
![](https://www.aljazeera.com/wp-content/uploads/2023/07/2023-07-10T130248Z_1700891102_RC2C02AO63DK_RTRMADP_3_BEVERAGES-BUDLIGHT-USA-1690431945.jpg?resize=1920%2C1080)
Bud Light maker to lay off hundreds after boycott over trans influencer, Business and Economy
![](https://media.npr.org/assets/img/2023/06/05/ap23153763407015-4effc5102722ce561f009992800ac4514eb31793-s1100-c50.jpg)
How Target, North Face have responded to backlash against Pride campaigns : NPR
![](https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2023/04/931/523/GettyImages-1474028807.jpg?ve=1&tl=1)
Bud Light suffers bloodbath as longtime and loyal consumers revolt against transgender campaign